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An 18%+ Increase in Referrals and Renewals

Industry: Insurance

Key Highlights


Increase in Renewals


Increase in Referrals

Allstate wanted to increase their customers referrals and renewals by offering a rewards program with specific benchmarks.

They created a simple program: a $50 reward as a thank you for new business, a $25 reward for each referral, a $50 reward for every annual renewal and a $25 reward on the customer’s birthday.

The result was an overall increase in both renewals (customer retention) and referrals from clients.

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