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Rewards for Employee Recognition

Promotion Vault is an easy way to increase customer retention by rewarding your customers with e-gift cards to the brand of their choice, but what about rewarding employees? Promotion Vault’s model is a more profitable alternative to the business’ use of discounts and giving away free.  This model replaces the deleterious effects of free and … Read more

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The Truth About Discounts

When marketing a business, the most popular promotions include words such as sale, discount, and free, but what are the repercussions? Those three little words insinuate that the product or service itself is not valuable and will decrease the amount of revenue for the business as a whole. It may even make a statement about … Read more

Incentives build loyal customers

Building Customer Loyalty Generates The Most Revenue

In many businesses, the drive for new customers far overshadows any focus spent on building customer loyalty. Why is this a mistake? Because, on average, 20% of your customers, those who have visited your business at least 10 times, account for 80% of your total revenue. If you’d like to learn how to increase customer … Read more

making a difference with e-gift cards

Making a Difference with Incentives

Making a difference with incentives has never been easier. With the rise in cause-sumption and the convenience of e-gift cards, the only limits to incentivizing change in the world are in your imagination.   Incentivizing Safety According to studies, 21% of teen drivers were using their cell phone when they were involved in an accident … Read more

getting the most out of your apps with incentives

Are You Getting the Most out of Your Apps?

With an 87% growth in the use of fitness apps last year, it’s easy to see why industries are participating in that growth. It’s not enough merely to participate in the app market. You need to know that you are getting the most out of your apps. The “wearables” market, devices that track your physical … Read more

Overcoming Lack of Accessibility

The number one factor when members decide on a gym is how conveniently located it is. A survey of gym members found that 50% stayed with their gym based on location, alone. But, not all gym members are deterred if you have a lack of accessibility. Only 38% made their decision based on the exercise … Read more

Build relationships with your members and demonstrate their importance.

Member Loyalty and Member Retention

Member loyalty is too often overlooked when aiming to build a substantial membership base. Consider the basic steps in member acquisition: 1.Identify prospects; 2.Engage prospects; 3.Convert prospects to leads; 4.Convert leads to members In this piece, we are focusing on step number 5: Retain members. Most marketing efforts are focused on member acquisition. Prospects are wooed … Read more

Gift Card Incentives

Incentives: Giving More Without Getting Less

Your Incentive to Use Gift Card Incentives.   Before Gift Cards “Get one month free” “No enrollment fee” “Discounted membership” Elementary Incentives You believe these are your “tried and true” incentives. The rationale is relatively simple, consumers love a bargain and you’re still within your profit margin. No Future Motivation What else does it motivate? … Read more