TLDR — Meeting end-of-year business goals quickly (and on a budget) Table of Contents Year-end goals create serious pressure and impact real lives Typical end-of-year goals across industries Why end-of-year goals are so hard to hit Why instant rewards work so well for EoY pushes How Promotion Vault helps you hit year-end goals The importance … Read more
If you’re reading this, you’re likely here to connect the tools you already use to rewards that move the needle — without waiting on engineering. This is your blueprint to integrate Promotion Vault with Zapier, launch automation in under an hour (often less than even 10 minutes), and scale programs across acquisition, referrals, activation, upgrades, … Read more
Amazon. Starbucks. Apple. Instantly recognizable. Instantly authoritative. Instantly valuable. Most of us aren’t those brands. But we don’t have to be. Because brand identity isn’t only built by sheer size or decades of ad spend. One of the most underused levers — especially for smaller companies — is pairing. TLDR — Brand Pairing Made Simple … Read more
Creating a successful referral program is an art that blends marketing savvy with a deep understanding of human behavior.
Promotion Vault is an easy way to increase customer retention by rewarding your customers with e-gift cards to the brand of their choice, but what about rewarding employees? Promotion Vault’s model is a more profitable alternative to the business’ use of discounts and giving away free. This model replaces the deleterious effects of free and … Read more
When marketing a business, the most popular promotions include words such as sale, discount, and free, but what are the repercussions? Those three little words insinuate that the product or service itself is not valuable and will decrease the amount of revenue for the business as a whole. It may even make a statement about … Read more
In many businesses, the drive for new customers far overshadows any focus spent on building customer loyalty. Why is this a mistake? Because, on average, 20% of your customers, those who have visited your business at least 10 times, account for 80% of your total revenue. Learn more about building ROI-positive loyalty reward programs that … Read more
Promotion Vault is pleased to see the results of our partner, CashStar, in its recent case study of their Commerce Platform with Studio Movie Grill (SMG). In their press release, President and CEO Ben Kaplan details the keys to growth of 300 percent that SMG experienced. Learn about using rewards for customer acquisition on our … Read more
In keeping with the rising popularity of digital gift cards, or e-gift cards, RSR Research has conducted its sixth annual digital gifting benchmark report. The highest scoring digital gift cards met a variety of standards. Accordingly, these standards are updated each year to keep pace with the ever changing demands of the increasingly tech-savvy consumer. … Read more
Philanthropy has long been a critical part of relationship building and creating member loyalty. What Millennials and current events are showing us is the rise of, “cause-sumption.” Consumption of goods and services based on affiliated causes is an increasingly important part of how consumers make choices. An easy way to keep up with this trend … Read more